If you can’t find it, build it yourself. That seems to be a very entrepreneurial type mentality. But building it yourself doesn’t have to mean breaking the mold and creating a new market or industry. Many small and medium size businesses that survived the Great Recession are entering uncharted territory. The business world is different than the one they entered the down economy with and they have to find creative ways to adjust.
DeWys Manufacturing Inc., a Marne-based metal fabrication company encountered a common problem that many manufacturers are finding: they could not find skilled workers to fill open positions. Enter DeWys University, a $200,000 curriculum developed by DeWys Manufacturing to help train potential employees.
While $200,000 seems like a huge investment to find ideal employees, the 12-week training course built around curriculum in six specific fields tailored to openings at the company has found great success. DeWys Manufacturing previously invested $10,000 in promoting and hosting a career fair that produced zero new employees. Of the 15 individuals that have completed the DeWys University curriculum, 12 are still with the company.
DeWys Manufacturing believes that DeWys University will lead to less turnover and are in the process of working with partnering with other educational institutions to attract more talent. The manufacturing industry is struggling to find qualified talent across the board and instead of standing on the sideline, DeWys Manufacturing created their own talent.
Your small business or medium business might not need to find talent but you might need to develop some other aspect of the business. New software, new processes, or new strategic partnerships might be what your business is missing. You know what your business needs. You can complain about it or you can get entrepreneurial and create a solution.
Thinking outside the box seems cliché but it’s applicable. A metal fabrication having a spinoff company that is a school doesn’t seem logical but it works. Venturing into these solutions should be planned out. Remember while they will benefit your business, you are going into a territory that is different and unique to you. There are a lot of aspects with that solution that can cause you headaches. Working with your team and connecting with other professionals that are experienced in that new area of business can make your life much easier.
Source: “DeWys Manufacturing writes own curriculum, slashes turnover” by Joe Boomgaard